Director of Marketing and Communications

Education required:

• A bachelor’s degree in Business, Marketing, Communication, or Computer Science, or an equivalent combination of education and experience proving a comparable level of expertise.

Required Qualifications: 

• 5+ years of strategic marketing experience, including leading efforts in web strategy, content, email marketing, process development, and analytics.
• Strong understanding of web and digital marketing strategies including audiences, trends, goals, tools, and techniques.
• In depth knowledge and understanding of social media channels and their audiences to develop targeted messages.
• Experience maintaining Drupal websites.
• Effective oral and written communication with content providers, designer and developers, non-technical stakeholders, and end users.
• Demonstrated ability to interact positively with a population of varying perspectives.
• Ability to work with limited supervision, proven writing and editing experience as well as an understanding of web, digital, and social media metrics to inform editorial and brand development.
• Experience with tracking software such as Google Analytics, SiteImprove, MS Planner.

Desirable Qualifications: 

• Master’s Degree
• Experience creating responsive and adaptive websites and web experience.
• Experience in marketing and communications at a higher ed institution.
• Experience leading enterprise website redesign projects.
• Experience with various digital marketing technologies and techniques (email, CRM, semantic enrichment, search optimization, voice-enabled experiences, landing page design, etc.)
• Experience with mobile-first, responsible design, and adaptive approaches to website design.

Application Details:

In order to be considered for an interview, applicants must upload the following documents and mark them as a “Relevant File” to the submission: 

• Resume

• Cover Letter

Job openings are posted for a minimum of 14 calendar days and may be removed from posting and filled any time after the original posting period has ended. Successful candidates will be required to self-disclose any conviction history and will be subject to a criminal background check and credential/education verification. Up to 5 professional references will be requested at a later step in the recruitment process. For questions, contact Josh Gulick at joshua-gulick@uiowa.edu.